How we work

Meet the Boss


Kate Wilson
Founder and Managing Director

A former journalist and media advisor, Kate Wilson has spent the past decade specialising in online communication - teaching social media techniques, developing content, and creating strategies and campaigns.

As the former senior digital communications and social media advisor for the Queensland Government, Kate single-handedly ran the Premier’s social media channels while advising Ministers, backbenchers and staff. After eight years in state politics, Kate has extensive experience in building and maintaining social media communities, media engagement and crisis management.

Kate established Cinc Social Media in 2015 as a one-stop digital marketing agency. Since then Kate has worked with a wide array of clients, including small businesses, charities, industry associations and government departments. Cinc has provided a broad range of social media services along with graphic and website design.

Kate has also spoken at various events about social media trends and has conducted social media training and workshops across Brisbane, teaching people how to effectively use social media to share their story and grow their business. 

Some of the brands Cinc has worked with